by Justin Maxwell | Jun 19, 2025 | Business Success
Lifetime Customer Value1. Create the Ladder2. Design for Retention3. Lock in Future Spend4. Use the Data5. Reinvest with Purpose Lifetime Customer Value You’re in the middle of your day when a client—someone you helped years ago—calls. Not for advice, but to... by Justin Maxwell | Jun 18, 2025 | Business Success
Nippon Steel US Steel acquisition strategy is what happens when an industrial giant stops asking permission and starts owning the game. In June 2025, Nippon Steel acquired U.S. Steel for $14.9 billion. It wasn’t a turnaround play. It was a tariff play. They didn’t buy... by Justin Maxwell | Jun 14, 2025 | Business Success, Generational
The Dirty Word That’s Draining Your Net WorthFrom Rule Follower to Wealth ArchitectWhat a Virtual Family Office Actually DoesIf You Plan to Sell, You Need One NowWhy DIY Won’t Cut ItFinal Insight When I sat down with Preston Brown on the Problems to Profits podcast,... by Justin Maxwell | Jun 12, 2025 | Business Success, Exit Ready, Generational
The Broken Lens Most Business Owners InheritWhy Income Doesn’t Equal FreedomThe Owner-Investor Mindset: A Different LensWhat Holistic Wealth Actually Looks Like1. Optimize the Business as a True Asset2. Integrate External Wealth Planning3. Design for Generational... by Justin Maxwell | May 28, 2025 | Business Success, Generational
Salesforce acquisition strategy just made headlines again as they bought Informatica for $8 billion. Another monster move in the tech world, right? Something for the suits on Wall Street and the large corporates. Wrong. This deal should snap you awake. Not because... by Justin Maxwell | May 22, 2025 | Business Success, Tax
Stop Overpaying Capital Gains TaxA Real Couple. A Real Sale. A $558,000 Fork in the Road.The Bigger Win? Control. Not Just a Lower Tax Bill.1. Qualified Opportunity Zone Fund2. Drilling FundThis Isn’t About Luck. It’s About Alignment.Why This Should Worry You (Even If...
