by Justin Maxwell | Aug 18, 2026 | Business Success, Exit Ready, General Financial, Generational, Interviews, Protection, Tax, Uncategorized
Lead Generation Channels Can Look Better Than They AreThe Channel Economics FrameworkHow to Analyze Your Lead Generation ChannelsYour Best Channel May Not Be Your Biggest Channel You can have a marketing channel producing 60% of your leads and still be putting money...
by Justin Maxwell | Aug 11, 2026 | Business Success, Exit Ready, General Financial, Generational, Interviews, Protection, Tax, Uncategorized
Why AI Strategic Planning Has to Be AnnualAI Strategic Planning Starts With Two Separate QuestionsEfficiency Does Not Automatically Create an AdvantageLook at the Five Places AI Can Change the BusinessMove More of the Business Toward What AI Cannot Easily ReplaceAI...
by Justin Maxwell | Aug 6, 2026 | Uncategorized, Business Success, Exit Ready
OKRs for Founder-Led Businesses Start With ClarityThe Numbers That Tell You What’s ComingStrategy Needs an OwnerIf Your Team Can’t Repeat the Strategy, They Can’t Execute It You can spend two days building a strategy, leave the planning session...
by Justin Maxwell | Aug 5, 2026 | Uncategorized
Your Operating Cadence Keeps Strategy AliveDaily Operating Cadence: Solve Today’s ProblemsWeekly Operating Cadence: Measure Performance Before Problems GrowMonthly Operating Cadence: Understand Financial PerformanceQuarterly Operating Cadence: Make Sure...
by Justin Maxwell | Jul 31, 2026 | Business Success, Exit Ready, General Financial, Generational, Interviews, Protection, Tax, Uncategorized
The Capital Allocation Question: The Decision That Determines Every Other DecisionThe Capital Allocation QuestionThe Capital Allocation MatrixSome Investments Move Faster Than OthersSome Investments Require More PatienceHiring Is Also a Capital Allocation...
by Justin Maxwell | Jul 31, 2026 | Business Success, Exit Ready, General Financial, Generational, Interviews, Protection, Tax, Uncategorized
Unit Economics turns strategy into numbersWork backward from the financial targetUnit Economics exposes where the real work isThe Unit Economics frameworkAspirations don’t produce results. Operating inputs do. You can have a revenue target. An EBITDA goal. A...