by Justin Maxwell | Aug 14, 2025 | Generational
Why Generational Planning Matters If you’re like most entrepreneurs pulling seven figures, your focus is income, investments, maybe assets, not the dynasty trust structure that protects them. But very few think about how wealth works generationally—how it moves, how...
by Justin Maxwell | Aug 13, 2025 | Business Success, Exit Ready
Exit Alternatives For Business OwnersThe False Choice: Exit or ExhaustionThe Third Option: Build to Keep, Not Just SellExit Alternatives for Business Owners Building Defensibility Without Selling OutCase Study: The “Barbara” DilemmaYou Don’t Have to Sell to...
by Justin Maxwell | Aug 7, 2025 | Business Success
What Most Founders Get Wrong About Being An Investor-Ready Business OwnerInvestors Don’t Buy Hope. They Buy Models.The Sausage Factory: Inputs → System → OutputCosmetic vs. Structural ReadinessThink Like an Investor—Even If You Never SellModeling Creates LeverageYou...
by Justin Maxwell | Aug 6, 2025 | Business Success
Escaping the Founder’s Trap Becoming an Owner-Investor: Why High Income Isn’t FreedomRecognizing the Founder’s TrapLever One: Structural Ownership DesignLever Two: Investor-Level Financial ModelingTracking EBITDA and Margin VarianceOperational Efficiency Over...
by Justin Maxwell | Aug 1, 2025 | Generational
Generational Wealth Inheritance: IntroThe Problem with Traditional InheritanceShifting Your Mindset: Personal Wealth to Family WealthCreating a Culture Around Family WealthSetting a Long-Term VisionPractical Steps for Managing Family WealthRedefining Generational...