by Justin Maxwell | Jun 20, 2025 | Generational
Generational WealthIncome Habits Won’t Build WealthThe Behaviors of Legacy BuildersWhat Generational Wealth Actually RequiresWhat Happens When You Align It AllReady to Build for More? Generational Wealth Are you a highly aspirational business owner with wealth...
by Justin Maxwell | Jun 19, 2025 | Business Success
Lifetime Customer Value1. Create the Ladder2. Design for Retention3. Lock in Future Spend4. Use the Data5. Reinvest with Purpose Lifetime Customer Value You’re in the middle of your day when a client—someone you helped years ago—calls. Not for advice, but to...
by Justin Maxwell | Jun 18, 2025 | Business Success
Nippon Steel US Steel acquisition strategy is what happens when an industrial giant stops asking permission and starts owning the game. In June 2025, Nippon Steel acquired U.S. Steel for $14.9 billion. It wasn’t a turnaround play. It was a tariff play. They didn’t buy...
by Justin Maxwell | Jun 14, 2025 | Business Success, Generational
The Dirty Word That’s Draining Your Net WorthFrom Rule Follower to Wealth ArchitectWhat a Virtual Family Office Actually DoesIf You Plan to Sell, You Need One NowWhy DIY Won’t Cut ItFinal Insight When I sat down with Preston Brown on the Problems to Profits podcast,...
by Justin Maxwell | Jun 13, 2025 | Exit Ready
Most Owners Don’t Plan to Sell. They Plan to Escape.Transferable Value Is the Only ValueThe Business Has to Graduate From YouFinancials Are Either Armor or AmmunitionYour Exit Isn’t an Event. It’s a MindsetWhen You Build for the Buyer, You Win Either WayIf You Want to...